What Is The Supplemental Index

Category: Finance.

This article will guide you through the main reasons why pages get listed on this index, how to get, and most importantly them out. First of all, for those of you new to this topic.

If you have an existing site, there is a high probability that you may have pages in the supplemental index, so use this as a reference, and make sure you follow the steps outlined here. What is the Supplemental Index? Google has actually 2 indexes, on call the" Main Index" and a secondary one known as" Supplemental" . Here is the short answer. One way to verify that you are looking at a supplemental result is that you can see" Supplemental Result" in green text on the bottom line of any given Google listing. There are many obvious, and some not too obvious reasons for this, but Duplicate Content and Non- Updated are the two main ones.

Why do pages move from main to supplemental? A" too dynamic" url, with too many, in other words variables, or a page that is to deep in the site s structure also accounts for this. Google algorithms has very low trust in the inbound and outbound links of those sites. A word of advice on linking: If you are doing excessive reciprocal links, link buying/ selling or linking to spammy neighborhoods. stop! Solutions to get out of the supplemental index. I will group them in pairs as they are co- related: Duplicate Content and Content Quality.

Now that you know what this index is and why you don t your pages in it, I will go over ways you can get them out, and back to were they belong, the main index. All your meta tags should be unique. Make sure your page have enough unique content to offset these elements, and that you are providing quality with as well. All pages have common elements like navigation, etc, footer. Dynamic URLs and Site Structure. Why passing 3- 4 variables if there is a simpler way? Keep all URLs as" static" as possible.

And every page should be 2- 3 clicks away from the home page, as far as the site structure. Your sitemap, which is very important component of your internal linking, should include links to all the pages on your site, and it should be linked( normally in the footer) from every page. Please refer to Google Best SEO Practices- Part Your Internal Linking and Profile. And your site s overall link profile directly impacts the level of trust Google gives it, and since this affects the PageTrust, less trust often translates into more supplemental pages. By Dedicated SEO Consultant: Jose Nunez Again, like I said before, make it easy on Google, and they will make it easy on you.

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